Balancing Customer Experience and Fraud Prevention: What’s the Secret?

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Webinar Overview

How do you fight fraud effectively without your customers noticing? You’ll learn the secret to finding the balance between these two goals, and how to build and execute a single strategy that will hit KPIs for both. 

During this webinar, we’ll discuss the mistakes companies make when developing a customer-centric fraud prevention strategy—and reveal the three actionable tactics that can deliver a huge impact in a short amount of time.

We’ll cover:

  • What is a transaction risk profile, and why does it matter?
  • What stages of the customer journey matter when it comes to stopping fraud?
  • What is the best way to collect, and make use of, internal data?
  • What is the proper role of the human fraud analyst in an age of increasingly complex threats?
  • And more!

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