This webinar describes adopting a process of trust—looking for trustworthy customers and transactions that drive revenue and growth. It begins with delivering better identity data. We describe the importance of having identity data that is logically connected with statistically validated density, history, and consistency. We also discuss automatically delivering trust signals to the transaction acceptance process for data-driven approval decisions. Attendees will learn how full visibility of customers’ identities and their connections accelerate approvals, reduces false declines, and increases customer satisfaction. Viewers also will be able to apply and operationalize the concept of trust to their own review processes.